“Mermaid Magic’s oceanic world brought fans together through story, visuals, and community vibes, proving that magic isn’t limited to capes and lasers.”
While superheroes clashed and multiverses exploded at San Diego Comic-Con 2025, a peaceful underwater kingdom quietly stole the spotlight. Mermaid Magic, the animated Netflix hit from Rainbow (creators of Winx Club), created a dreamy, ocean-themed offsite experience at the Petco Park Interactive Zone and it was pure magic from July 24 to 27.
With no SDCC badge required, this open-for-all activation became a surprise fan favorite. Whether you were into mermaids, fairies, or just wanted a cute selfie spot ,This one had everything.
Dive into the Mermaid Zone
Right next to the shuttle drop-off and under the pedestrian bridge, Mermaid Magic fans were welcomed into a glowing, coral-filled wonderland. The moment you stepped into the setup, it felt like you’d left the streets of San Diego and entered the magical world of Mertropia, the series’ underwater realm.
The entire space was Insta-ready with oceanic photo walls, seashell props, and aquatic vibes that made every snap shimmer. For kids, families, cosplayers, and curious con-goers, it was the ultimate hangout zone.
Building the Wave for Season 2
Mermaid Magic debuted on Netflix on August 22, 2024. It soon became popular with young audiences for its vibrant animation and impactful story. Produced by Rainbow and animated by Bardel Entertainment (the studio behind Rick and Morty and The Dragon Prince), the series blends magical storytelling with vibrant visuals.
At SDCC 2025, fans got a sneak peek of Season 2, with Rainbow teasing new characters, dramatic twists, and even more underwater adventures. It celebrated longtime fans while warmly welcoming new ones.
Freebies, Games & Creative Surprises
What made this event extra special was how interactive it was. This wasn’t just a pretty backdrop , It was a full-on mermaid-themed celebration with creative and fun elements:
- Spin & Winx Wheel – Spin for a chance to win exclusive Mermaid Magic and Winx Club items.
- Live Chalk Art – Artists brought Mertropia to life on the pavement with colorful murals
- Photo Zones – Sit on a shell throne, pose with fairy wings, or float in an ocean dreamscape
- Winx Doll Giveaway – Chance to win Winx Club merchandise .
The vibe was cheerful, inclusive, and totally fan-focused. Even if you weren’t a mermaid fan before—you probably left as one.
What’s Mermaid Magic About?
Mermaid Magic is an animated fantasy series starring Princess Merlinda and friends Sasha and Nerissa. Together, they protect their underwater kingdom from dark forces, particularly the toxic pirate Barbarossa.
But it’s not just about magic and monsters. The show also explores themes like friendship, teamwork, and ocean conservation, making it both entertaining and meaningful for young viewers.
Event Quick Guide
- Event: Mermaid Magic at SDCC 2025
- Dates: July 24–27
- Location: Petco Park Interactive Zone. Entry is free. You don’t need a SDCC badge.
- Highlights: Photo ops, live art, giveaways, Season 2 sneak peek, fan contests
Why This Made a Splash
In a weekend packed with superheroes, space operas, and sci-fi epics, Mermaid Magic offered something refreshingly different. It reminded fans of the power of stories rooted in kindness, courage, and nature.
More than just promotion, this event felt like a love letter to the ocean and to the fans who continue to believe in a better, more magical world under the sea.
If the SDCC activation is any clue, Season 2 is going to make even bigger waves. And we’re already ready to dive back in.
Key Takeaways
- Mermaid Magic created a free, all-ages friendly experience outside SDCC main halls
- The event promoted kindness, nature, and creativity — perfect for families
- Rainbow Studios previewed Season 2, expanding the show’s magical lore
- The activation featured games, art, and prizes, bringing fans into the world of Mertropia
FAQs
Q1: Do I need a Comic-Con badge to attend the Mermaid Magic activation?
A: Nope. It was completely free and open to all at Petco Park Interactive Zone.
Q2: When did Mermaid Magic premiere on Netflix?
A: It premiered globally on August 22, 2024.
Q3: Is there a Season 2?
A: Yes. Season 2 was teased at SDCC 2025 and is expected to release on Netflix in 2026.
Q4: Who created Mermaid Magic?
A: It’s produced by Rainbow S.p.A., the creators of Winx Club, and animated by Bardel Entertainment.
Q5: What makes this series different from other magical shows?
A: It combines fantasy adventure with strong environmental themes and friendship-focused storytelling, ideal for young viewers.
