She-Ra Barbie: A Radiant Celebration of 40 Years of Courageous Heroism.

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She-Ra from the She-Ra: Princess of Power and as She-Ra Barbie
She-Ra from the She-Ra: Princess of Power and as She-Ra Barbie

In an emotional and heroic celebration of the 40th Anniversary of a beloved icon, Mattel is unveiling the first-ever She-Ra Barbie doll on June 18, 2025. This exquisite collector’s edition seamlessly blends the nostalgic allure of She-Ra’s 1980s animated roots with the sophistication of contemporary Barbie artistry, paying tribute to a legendary icon. For fans and collectors, it’s not just a doll; it’s a symbol of empowerment, nostalgia, and fierce femininity.

Table of Contents

She-Ra Barbie: A Legacy Honored After 40 Years

She-Ra debuted in 1985 through He-Man and She-Ra: The Secret of the Sword, where Princess Adora transformed into the defender of Etheria and the twin sister of He-Man. The animated series She-Ra: Princess of Power (1985-1986) ignited a passion for justice, empowerment, and female solidarity, leaving a lasting impact on its viewers.

Unlike many female spin-offs, She-Ra was not defined by comparison. She stood tall as a unique and inspirational hero. Her blend of grace and power now comes to life in the world of Barbie, giving new meaning to her already impactful story.

Design, Features and Pricing: She-Ra Barbie in Spotlight

The She-Ra Barbie doll stays true to the 1980s animation design. Her white satin outfit with bold golden accents, red cape, metallic boots, winged tiara, and her signature Sword of Protection will instantly evoke nostalgia.

• Crafted with Barbie’s superhero physique and Lina’s facial design, this She-Ra doll embodies a perfect blend of strength and sophistication.

• Comes with a collector’s certificate, doll stand, and packaging designed by Priscila Bara

• This collectible is part of the Barbie Gold Label series and not intended for daily play

• It will retail for $55, launching exclusively on Mattel Creations at 9 a.m. PT, June 18, 2025

• Limited quantities and a possible per-customer limit are expected due to high demand

Why the She-Ra Barbie Is a Collector’s Must-Have

  1. First-ever She-Ra Barbie release in Barbie history
  2. Marks the official celebration of She-Ra’s 40th Anniversary
  3. Appeals to fans of 1980s animation and modern doll collectors
  4. Represents decades of female empowerment through pop culture
  5. Coincides with She-Ra’s renewed popularity from Netflix’s reboot and upcoming Amazon live-action series

For those who admire She-Ra’s courage and Barbie’s imaginative adventures, the animated Barbie mysteries deliver a fun, stylish dose of teamwork and mystery-solving—making them a delightful companion to She-Ra’s heroic legacy.

She-Ra’s Timeless Appeal

The Netflix series “She-Ra and the Princesses of Power” (2018-2020) brought She-Ra to a new generation, exploring themes of self-discovery, inclusivity, and community through its richly developed characters and storylines. This increased her cultural relevance, especially among younger viewers and critics alike.

Excitingly, a live-action She-Ra series is in development at Amazon, with playwright Heidi Schreck at the helm. This new project promises a fresh perspective while staying loyal to the essence of She-Ra’s mission to stand for justice, friendship, and strength.

More Than a Doll, It’s a Movement

The She-Ra Barbie is a heartfelt tribute, not just a collector’s item, but a milestone in Barbie and She-Ra history. It represents the union of two icons, each standing for power, grace, and courage across generations.

Whether you’re a longtime fan or someone discovering She-Ra for the first time, this 40th Anniversary Barbie is a radiant reminder that strength and style can coexist and inspire.

    Key Takeaways

    • Release Date: June 18, 2025 at 9 a.m. PT
    • Exclusively available via Mattel Creations
    • Price: $55 USD
    • Part of the Barbie Gold Label series
    • Includes signature She-Ra accessories and collectible packaging
    • This She-Ra Barbie doll is intended for display purposes only, crafted with precision and detail for discerning collectors.

    FAQ

    Q1. When will the She-Ra Barbie be released?

    June 18, 2025, at 9 a.m. PT

    Q2. Where can I buy it?

    Only at the official Mattel Creations website

    Q3. What’s the price of the doll?

    It will be sold for $55

    Q4. Is this Barbie suitable for children?

    No. It’s a collectible intended for display purposes

    Q5. Will purchase limits apply?

    Yes, Mattel may restrict quantity per customer due to expected demand

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