“The Winx didn’t just show up ,they took over San Diego Comic-Con.”
An Enchanted Entry into a New Era
At San Diego Comic-Con 2025, Winx Club fans were treated to more than nostalgia. It was a magical activation that celebrated both the past and the future of the iconic franchise. Hosted outside Luigi Terrace at Petco Park, the experience welcomed fans into a vibrant, fairy-filled realm inspired by upcoming series and classic charm.
Here is why the Winx Club SDCC 2025 activation was a must-visit for longtime fairies as well as new fans.
1. Dive Into Mermaid Magic
With buzz building around the new animated spin-off- “Mermaid Magic“, fans got a shimmering sneak peek into the undersea setting. The activation featured an oceanic-inspired environment, complete with coral reef visuals, interactive photo spots, and projections of underwater magic.
Visitors could pose with life-sized mermaid wings and explore spaces inspired by the show’s aquatic themes. This marked the first major U.S. promotion for Mermaid Magic, and fans responded with pure enchantment.
While Mermaid Magic premiered globally on Netflix in 2024, SDCC 2025 marked its first major U.S. fan activation, giving American audiences a hands-on taste of its underwater world.
2. First Look at the New CGI Reboot
The event gave fans their first glimpse of the upcoming CGI reboot, which is coming soon to Netflix. The sneak preview featured new animation and refreshed designs for the beloved characters like Bloom, Stella, Flora, Musa, Tecna, and Aisha.
Rainbow SpA is behind the reboot, seeking to blend the charm of the original series with a contemporary animation approach. This blend of classic themes and contemporary visuals is meant to appeal to both old and new fans.. This clearly signals that Winx is ready to soar again, complete with sparkle, style, and substance.
3. Exclusive SDCC-Only Merchandise
Fans flocked to grab exclusive Comic-Con collectibles. The on-site booth featured:
- Glow-in-the-dark sticker sheets
- Plush versions of magical creatures from Mermaid Magic
- Limited-edition poster prints signed by Rainbow team members
These items were available only at SDCC 2025. For collectors and fairy fashion lovers, they were must-haves.
4. Picture-Perfect Fairy Moments
Fans were immersed in photo-ready fantasy zones as soon as they entered the activation. Key highlights included:
- Giant wings for photo ops
- Interactive selfie stations
- Visual effects and lighting that made every photo feel magical
Every section of the installation was designed to sparkle in pictures. Whether you’re posting on Instagram, TikTok, or saving it for a scrapbook, your photos will glow.
5. Win a Voice Role or Trip to Italy
As part of the Fairycore Contest, fans had the chance to win amazing prizes. These included:
- A custom fairy makeover
- A voice cameo in the CGI reboot
- A trip to Italy, which is the home of Winx Club creators at Rainbow SpA
Even those who could not attend SDCC could enter. Fans could submit a photo of their fairy-inspired outfit on the official contest website by August 31, 2025.
Why This Matters for Winx Club’s Future
The Winx Club SDCC 2025 activation is more than just a fan event. It marks a strategic turning point in the franchise’s global comeback. Rainbow SpA is targeting a long-term revival of the Winx Club brand with Mermaid Magic picking up steam and a CGI reboot scheduled for Netflix later this year. By coming back to San Diego Comic-Con 2025, Winx Club is set to capture a new generation of viewers and reignite connections with fans from the early 2000s.Whether you’re looking for the latest updates on Winx Club , Mermaid Magic, hoping to collect SDCC exclusives, or exploring news about the 2025 reboot, this moment confirms that the Winx universe is once again at the heart of pop culture.
Final Spell
With its SDCC 2025 activation, Winx Club did not just celebrate its legacy. It embraced the future. Between the stunning Mermaid Magic preview, reboot reveals, exclusive merchandise, and immersive experiences, the event was more than a promotion. It became a celebration of everything the fandom loves.
Whether you are reliving your childhood magic or discovering the Winx world for the first time, this year’s Comic-Con made one thing clear. The magic of friendship and fashion never loses its spark.
Key Takeaways
- Mermaid Magic got its first U.S. fan event.
- A sneak peek of the CGI reboot gave fans a look at refreshed Winx designs.
- Fans grabbed exclusive SDCC-only merch, like plushies and signed posters.
- The Fairy core Contest offered prizes like a trip to Italy and a voice cameo.
FAQ
Q1. Was Mermaid Magic already released before SDCC?
A: Yes, it premiered Worldwide on Netflix in August 2024. SDCC was its first U.S. fan activation.
Q2. Who organized the Fairycore Contest?
A: The contest was hosted by Winx Club’s creators, Rainbow SpA, and open to both in-person and online fans.
Q3. Can I still buy the SDCC 2025 merchandise online?
A: No, the items were exclusive to the SDCC booth and not sold elsewhere.
Q4. What’s the difference between Mermaid Magic and the CGI reboot?
A: Mermaid Magic is a spin-off series. The CGI reboot retells the original Winx story with new animation.
